This workshop is for startups, sole operators or established studios who want to step back and examine their business model. It shows how to develop a LEAN design studio that focuses on delivering value for clients.
This workshop is customised to help you examine your clients and critically define their value to you (both financial and design); understand the relationship you have with them and what it is that you offer as design value.
You will also examine how you communicate; how you will market to them as well as the resources and partners you will need to do all this. You are then shown how to calculate what all this will cost and the type of revenue streams you can get.
Building a business model is a four hour, inhouse, face-to-face workshop that shows studio owners and managers how to critically evaluate the business they have and plan out the business they want. The workshop uses the Design Business Model Canvas tool to do all this.
The Design Business Model Canvas is a tool that Greg Branson developed after using a business model canvas to examine his studio business model. From this Greg developed the Design Business Model Canvas which he has used with 75 designers in workshops and mentoring.
This workshop is part of an eight week program that includes:
- background material supplied pre-workshop for you to read/watch
- presentations / activities to help you analyse your existing business model
- take-away practical steps to help develop a new business model for your studio, and
- ongoing mentoring to help put your new model into action.
Who should attend
The workshop is suitable for studio owners, managers and account executives in graphic, product, interior and architectural design studios.
The workshop is run in your studio to allow for individual assistance. You can choose how many people attend the workshop.
Greg Branson explains the content and why you should register for this workshop.