The Design Business Review

I don’t have time to work ON my business

I’m hearing this a lot lately. In one way it shows our industry is healthy. Most agency owners I talk to are up to their ears in work. Or are they up to theirs in deep water …

The secret to value pricing design

Value pricing will only work with some clients. As an industry we have spent far to long selling our services by the hour. We need to accept that our legacy clients …

Taking clients on the design journey

Design-led companies have effective processes in place to continuously listen to customers. They are committed to testing ideas and iterating those ideas better over time.

When to employ

Employing a designer is a big step for any studio owner. The process is complicated because what’s right for one studio may not be right for another. The skill is in trying to assess the level of competence best suited to the studio at that time.

Coworking vs leasing

Contrasting and comparing coworking spaces to commercial leasing options is a commonly discussed topic in design circles – mainly because rental is a large component of a studio’s overheads.

Are Australian designer too conservative?

Design-led companies have effective processes in place to continuously listen to customers. They are committed to testing ideas and iterating those ideas better over time.

From contact to client…

So you have a client contact list as long as your arm. All ready for that day when you get around to sending them something to try and get more work. STOP.
You don’t need contacts. You need clients …

One week, 10 masterclasses to gain, retain and grow clients

The Business of Design week gives you the opportunity to spend time working ON your business with Australia’s leading design business mentors.

What does burnout look like in a design studio?

Research is clear, loneliness and burnout are linked. There is much a small design team can do to help a designer that is feeling lonely. The first step is recognition.

Why referrals suck

Studios relying on referrals to grow can slowly lose control of their business. Much better to have a strategic plan for growth, targeted industry sectors and a new business process.

Victoria’s design strategy

Creative Victoria is seeking submissions to help shape the creative industries strategy 2020-2024.
It’s important that Victorian graphic designers submit.

Does the design studio have a future?

Will the current design studio model survive in the gig economy where design execution has become commoditised?