This UNworkshop is a bootcamp for designers wanting to build WTFXers’ skills into their design process.
Using a real design problem we’ll show you how to sell:
- The Business Model Canvas
- Jobs-to-be done analysis
- The Value Proposition Canvas
- Empathy mapping
- Customer journey mapping
Along the way you will learn how these tools are integrated into your design process.
You will collaborate with nine other designers to solve a big hairy design problem.
We will supply a scenario and a research methodology before the UNworkshop.
On the day, you will arrive at the clients’ business for a visual inspection and then move to the board room. Over the next four hours you will learn how CX, UX, WTFX tools can be used to prepare an extensive design brief.
You will be shown how to sell these to a client and how to cost them.
Who should attend
The workshop is suitable for any creative studio owner, manager or client service executive that wants to introduce new tools for selling value.