How to build a great creative business:
good for people and profits

Want to build a purpose-driven creative business but not sure where to start?

This workshop is for you. We'll help you rebuild a business you actually want to be part of.

Success shouldn't feel this hard

You did everything right. Built a profitable studio. Great clients. Talented team. From the outside, you’ve made it.

But something’s wrong. The business that was supposed to give you creative freedom has become a prison. You’re working harder than ever but enjoying it less. Your team seems stressed. Clients are demanding. The work that once energized you now drains you.

You’ve tried productivity tools. Wellness initiatives. Time management systems. Nothing fixes the fundamental problem: you’ve built a successful business that’s slowly killing your love for what you do.

This isn’t about working smarter or harder. It’s about rebuilding your business from the ground up to serve both people and profits.

The problem with most business advice

Most business consultants tell you to choose: maximize profits OR prioritize people. Optimize for efficiency OR creativity. Focus on growth OR sustainability.

We believe that’s a false choice.

After 30 years of running design studios and mentoring creative leaders, we’ve developed something different. A framework that doesn’t force you to sacrifice what matters to hit your numbers.

Together with Andy Wright (CEO of Streamtime and founder of Never Not Creative), we’ve created the Creative Business Canvas – a holistic approach that addresses the whole system, not just symptoms

What this workshop delivers

Clarity. Let’s find what’s broken

Stop treating symptoms. Identify the root causes making your business feel unsustainable

A decision-making framework

Create clear principles to guide every major business decision without constant second-guessing.

Systems to support both people and profits

Build processes that drive results without burning out your team (or yourself).

A business you actually want to own

Transform your successful-but-soul-crushing business into something that energises rather than drains you

What you’ll walk away with

✅  a roadmap to rebuild your business around what matters to you
✅  a practical framework for every business decision
✅  industry benchmarks you can use to proof-check your business
✅  tools to evaluate hiring, firing and growth decisions
✅  profit analysis that includes the human costs
✅  productivity guidelines for people not machines
✅  evidence-based research on the Australian design industry.

Book a call … this is a workshop tailored to your business and your needs

Tim-Meyer
RolfPreston
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What this workshop can bring to your business …

Clarity

This canvas is focused on what’s needed to build a purpose-driven creative business.

Robust questioning

The canvas prompts robust thinking and discussion around the way you work, and why.

A decision-making framework

Create clear pillars and positioning to guide decision-making.

Practical plans

Transform theory into practical, actionable steps.

Change

This workshop will help you navigate change and envision future scenarios.

Impact measurement

Develop frameworks to prove the success of your decisions.

Balanced priorities

Learn to balance team well-being and business needs.

Sustainability

Create systems to support long-term business health.

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A unique collaboration

The canvas was developed by three experienced design practioners with a vast range of skills: Greg Branson, Carol Mackay and Andy Wright. Together they have an unmatched breadth of skills and knowledge.

This workshop comes from a unique collaboration between the Design Business Council’s 30+ years of industry experience, Streamtime’s data-driven insights and Never Not Creative’s research into creative’s mental wellbeing.

You will learn a framework designed specifically for creative businesses – it’s a combination of academic research and practical industry knowledge.

Want more detail on the canvas? Watch a video explanation. Email Greg to arrange a demo.

The investment of
$5,000 +GST includes


a pre-workshop assessment to ensure you’ll get the most from the activity.


the half-day workshop in your studio with as many of your team as you like.


a bespoke workshop specific to your interests, skillset and pillars of excellence.


a one-month follow-up session to answer any of those niggling questions.


the frameworks, the tools and knowledge to implement what you’ve learnt.

Not quite ready?
We get that, but this might be of interest.

We write a weekly article about managing a design agency

Each week we share research and thoughts about the business of design. We discuss the topics we’ve covered in mentoring, just in a less specific, more generic way. It’s free, all you have to do is subscribe. The archive of articles is here.

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