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Design Business Council > Australian creative industry
On what basis are you making this decision?
07
Jun

On what basis are you making this decision? What a valuable question. It works brilliantly when asked by creatives to clients after a pitch.

Posted in: Business of design , clients decision-making , Design business coaching , Design business strategy , how clients make decisions ,
Tags: Australian creative industry , design coaching , how to present design , presenting design , presenting to clients , project management ,
Designers looking down, working on R&D
Putting design into R&D
31
May

R&D is an untapped market for designers yet it’s an area organisations have budget and where design can make a difference.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , Design new business strategy , design value , graphic design studio mentor , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , design maturity report , Design maturity research , Design Value Chain , Michael C Porter , new business strategies , profitable design businesses , project management , Value Chain ,
Getting more work from existing clients
25
May

All designers should feel fairly compensated but settling on what is ‘fair’ is difficult. And because most creative firms are small, there is a ceiling limit

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , B2E , business-to-employee , design coaching , Design management , design maturity report , new business strategies , profitable design businesses , project management ,
What is a fair wage for a designer?
13
May

All designers should feel fairly compensated but settling on what is ‘fair’ is difficult. And because most creative firms are small, there is a ceiling limit

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , designer wages , paying designers , profitable design businesses , project management ,
what’s in a job title?
11
May

Clear, concise and practical job descriptions for designers takes the ambiguity out of job titles and the skills needed for a promotion.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , designer job description , Job descriptions , job titles , profitable design businesses , project management ,
Using design to change behavior
04
May

Creatives are often commissioned to help change behaviour – a difficult task. This research maps how, and why people participate in change.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , design coaching , Design management , Design professional development , Design strategies , Ladder of participation , profitable design businesses , project management , Sherry Arnstein ,
How Australian creatives compare globally
27
Apr

The Benchpress 2021 UK Survey has just been released. The Australian creative industry compares well, the findings align with our experience.

Posted in: Business of design , Design business coaching , Design business strategy , Design index , design value , Human centred design ,
Tags: Australian creative industry , Benchpress , design coaching , Design management , Design professional development , Design strategies , largest survey of UK independent agencies , profitable design businesses , project management ,

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