Design index
Design-led companies have effective processes in place to continuously listen to customers. They are committed to testing ideas and iterating those ideas better over time.
So you have a client contact list as long as your arm. All ready for that day when you get around to sending them something to try and get more work. STOP.
You don’t need contacts. You need clients …
The Business of Design week gives you the opportunity to spend time working ON your business with Australia’s leading design business mentors.
Creative Victoria is seeking submissions to help shape the creative industries strategy 2020-2024.
It’s important that Victorian graphic designers submit.
Will the current design studio model survive in the gig economy where design execution has become commoditised?
Presenting in front of a client is no longer common place.
Everyone is busy.
Everyone is impatient.
Everyone is tuned to immediate gratification.
I understand the leap of faith needed to make changes. It’s not to be underestimated how easier it would be in the short term to continue business as usual. But long term value of change is often immeasurable.
If you find work is a trudge perhaps it’s time to shake things up. Consider working different hours or in a different place.
Last year I started a passion project with two professionals that I didn’t really know that well. The Clear Communication Awards have just opened and it’s time to take stock to remind myself what I’ve learnt along the way…
It’s hard to explain design because it means different things to different people. And it’s hard to explain where design can be used. We think we’ve found a solution in our research. Read more about our Design Maturity Index…
In a crowded marketplace, designers need to explore different ways to find new business. Our design value chain, evolved from Michael Porter’s value chain, works brilliantly to identify where an organisation uses design, how effective it is, and the benefits of using more design.
Of all the line items in an estimate of costs, clients seem to question design management the most. They seem to think that paying for design management is like paying for bottled water…