Analysing your clients and the type of work they want is a critical success factor. There are 5 steps in measuring design for client benefit,

To grow a design business we need more hands … that means hiring either employees or sub contractors. Both need to managed and managing other creatives is hard.

Each year Australian uni’s, colleges and private providers graduate literally hundreds of designers. They’re skilled at designing within a learning framework but have little exposure to the design industry. Does it matter?

Is your business fit for purpose? A fit for purpose business is in the right market at the right time. It has the right pricing structure, the right people in place and systems to make sure your business delivers today and in the future.

Imagine being a client who has birthed and nurtured an idea only to lose control of how it looks and feels by handing it over to a designer.

We know clients who use design well, those who integrate design throughout their business are more financially successful (think Apple). It’s proven: design helps streamline processes, explain procedures and build a brand culture.

You finally get a face-to-face meeting with a client you’ve been stalking. You don’t want to blow it. What should you do; say; pitch?

Design strategy has become a common service offered, or term used, by many designers. Just Google it and you will get about 1,150,000,000 results. When you dig into this you find many interpretations of design strategy.

Many designers aren’t taught how to run a meeting efficiently and effectively and that’s a problem when you need to demonstrate confident management of a project. This article might help.

Successful designers can confidently talk money with clients. The ability to explain budgets and estimates is a key skill all designers need.

Managing a creative business is about constant change of direction, overcoming obstacles and reinvention. The skills is keeping clients and employees onside.

Behaving like a lean design startup. It’s no longer business as usual. Now is the time to rethink your design business and there’s a lot to be learnt from the lean startup process. Build, Measure, Learn…